The regulation (ASA) of lead generation – what happens next?
This is the first of a three-part series, looking at how the ASA, ICO and the FCA are preparing to increase regulatory scrutiny of the lead generation process. To receive Contact State briefings direct to your inbox, please subscribe to the Contact State newsletter, here.
The ASA released its 2021 annual report last week and the title, ‘scaling up ad regulation’, gave a cle...
Alain Desmier
ASA rules against ‘benefit’ lead generation adverts
The Advertising Standards Authority (ASA) releases rulings every Wednesday morning and most ru...read more
The Leader: April edition
What's in this edition?
Lead gen ignorance is not an excuse, rules the ASA
Making lead genera...read more
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